List of Perpetrators of Disharmony.

Those who amplify imbalances and encourage rebellion.
(Rebels are "terrorists" who want what they have been promised.)


There are categories (groups of organizations which share the same significant factors of structure, motivation, context of success, tactics) of ECONOMIC and Political presence imposing disharmony (conflict, adversity, intolerance, abuse, violence, war, terrorism, rebellion, competition, pride-disrespect) upon the groups of humans they interact with. All members of these groups are not equally active in an abusive and inciting manner. While recorded statistics may not exist, and how could they when smaller organizations may appear and disappear in less than a year, the Spiritually Guided perspective is that of the possible 60,000 (2006) that researchers were aware of, 85% employed 10 or fewer persons and were focused on providing a limited service of cross-border service or product transfer.

Further, 10% of the overall total were acting as branch plant franchises of the home organization.
While one or several persons in a third world multinational can be economically significant in acting as a distributor for hundreds of millions of dollars of armaments, large multinational operations displaced from their corporate masters, need be populated only with several key policy managers who advocate prejudicial and abusive practices for significant human rights and environmental destruction outcomes.

Members of the major policy focus categories include those below (from the example listing):
(Membership can change, enter, or withdraw from a category by HOW they Choose to INFLUENCE their subjects, and, by HOW their subjects are deceived and manipulated by other Authorities to perceive THEM and their Products and Services. )

    • RACE-HERITAGE-TEAM-NATION-POLITICS:
      Participants of this group include those who sanction, promote, and facilitate membership in activities according to one's enthusiasm and pride in the projected Identity of the group. They are like the audience member at a contest being played out on a sports field where they can cheer for THEIR revered favorite and disparage the competitor team. Their commitment is equal to their feelings of PRIDE in their team or political party, in direct opposition to their hatred for all OTHERS who dare challenge their favorite. The disconnect is that there is little independent acknowledgement for the PERSONAL SKILL of any player, apart from their team membership.

      Emotional and spiritual weaknesses are encouraged in return for a sense of Acceptance, Togetherness, and Pride.
      Rather than a culture encouraging and rewarding the maturation traits of Responsibility, Self-Sufficiency, and, Tolerance ... these imposed, acquired, and chosen forms of interaction reward Irreverence, Dependency, Intolerance, and Physical inactivity. The adherent does/says whatever is required to signal their group commitment, and, acceptance. The CROWD, or perceived majority (often an active, vocal minority) symbolizes the Values motivating the participants ... even though they may suddenly change or intensify according to the charisma of a emotionally violent activist.

    • RELIGIONS (Doctrinal Beliefs):
      Those multinationals which have been categorized here as "Religions" are those which by employment policy require their membership to accept a Duty/Obligation-of-Belief to some form of attitude and behavioral ritual response to their customers, or, in the manufacture of products or the delivery of services. Their FORM of employment participation is often expected to take a top priority in their day-to-day and life-decisions. Family concerns, intimacy, personal activities, and social involvements are expected to be placed secondary to one's commitment to the "organization." A failure to uphold this often unspoken ideal, expected to be absorbed by imprinting the choices of fellow workers .. often means a distancing from future opportunities for increased pay, responsibility, respect, power, and promotion. The institution becomes the god capable of privilege (rewards of ease), and, exclusion (penalty of losses) in an interaction Reality where efficiency, effectiveness, and, relevance .. fall a distant second in importance.

      ALL Religions have grown out of the Original Addiction NEED of unconscious Guilt together with the hyper-Consciousness NEED for Certainty (anti-anxiety/ant-confusion). It is an ADDICTIVE reaction to be driven by a compulsion to seek forgiveness for, or justification of .. unconscious Guilt (a belief that one's God is penalizing you for "something" as justification for the "wrongs" which irreverent and immature rationalization attract by self-sabotage). The related and Pridefulness (Ego and SuperEgo empowering) elitism of CERTAINTY (ultra-Confidence/NO humility) provides an Obsession for Judgement, which often is expressed as Authority, Victimization, Abuse, and, Terrorisation (Bullying). Leaders have always made these connections and mirrored the "solutions". The Roman secular officer of the Pope structured it, as have others since, with a careful SELECTION and EDITING of "spiritual" texts and histories ... to provide Forgiveness and Certainty .. often in OPPOSITION to the tone of Spiritual meanings attempted to be conveyed by the original authors.

      A religious belief is unquestioned as to its accuracy, or, whether the current sanctioned version is relevant.
      To a degree, ALL corporations reinforce and encourage the religion of credit-currency on all their employees which they have been imprinted with through their institutionalized education, and, the examples of their relatives and friends. The version of "Progress" promoted by their political empire-building elite-leadership is one of leaving behind the self-sufficient ENOUGH for the material opulence of the economically dependent.

    • AUTHORITARIANISM (Leadership):
      Those multinationals which merit a symbolization as "Authoritarian" may reflect some of the tactics and patterns of interaction and communication found in one or more of the alternate categories. The significant difference here is that members of these organizations are trained/sanctioned with an inner Belief in their Necessity of making political and business decisions which will influence the health, security, employment, education, and resource availability of many others.

      The corporation will often adopt policies which intimate that it, and its members, are privileged with an awareness of the true value of commercial and political dynamics and, that it is their responsibility to both bring jeopardy to some, and, benefit to others. They often see their position as one of accepting the godlike policies which their work supports .. in the apparent absence of any God-Source-Spirit intervention. They must act for, and in place of, the many dependents and followers who buy their services and products, in Dependent, Simplistic, Confidence. They are given, and recruit the Trust of others. Those who act as gods often graduate to expecting to be treated as if they were gods, revered and unquestioned.

      Lawmakers (politicians) and enforcers (judges, lawyers, police officers) reinforce the power and sanction the Values of materialism and commerce-credit by supporting the privileges of landowners, wealth accumulators, profiteers, and others who provide possession boundaries around the symbolic resources they have sacrificed for, negotiated, risk/gambled, inherited, bartered for, stolen-in-secret, or otherwise acquired. Those who are disenfranchised are the poor, hungry, uneducated, underemployed, unhealthy, overdebted, subject to prejudice, disabled, abandoned, and, traumatically abused. In a more egalitarian social community, which has only existed in small populations living in comfortable environments without threat from neighboring groups, these disadvantaged persons would be provided with material and emotional support in recognition that their distress could be experienced by anyone.

    • INDUSTRY - AGRICULTURE:
      These corporations facilitate, encourage, and, enact mass production of materials and chemicals.
      Their artificial (un-natural) hyperproduction is made necessary by the inadequacy of the natural for overpopulation.
      Frequently, they begin by utilizing the basic resources found within their less-than-ideal home territory limits.
      Thick forests become stripped bare. Thick veins of valued minerals (most often used to build military support technology) dwindle to lower concentrations and smaller streams. Concentrated energy supplies (hydrocarbons: coal, oil, natural gas) ride a tightrope of production quantity versus environmental and lifestyle fouling. This, after much of the economical wood gathering for fuel has been wasted or harvested, and, nuclear production has provided examples of its destructive potential by way of mismanagement and greed inspired shortcuts by way of inadequate quality of design, tooling, and construction. Land, often the first and longest duration basic resource to be robbed of its quantity and quality, diminishes in depth and fertility from decades of overcropping .. until its yield depends upon artificial chemical fertilizers and artificial irrigation watering.

      When the economical cultivation and refinement of these elements becomes higher in cost to produce, or, the local population becomes active in voicing their concerns and aversion to the environmental contamination and destruction ... it is easier for the nature conquerors to relocate the emphasis of their efforts to new locations (new-to-them countries) in which the basic resources have yet to be appreciated, possessed, controlled, gathered, refined, stored, and often, distributed back to the home economic participants. The "home" residents have joyfully been manipulated by the promotion of advertising to buy in excess of their needs with the facilitation of credit .. to raise their requirement for higher wages in order to continue participation in a market to which increasingly complex tools, appliances, and other materials drive the local economy. Buy and (look like, feel like, you are) thrive. There is an established and ready market at home, now populated by purchasers who have access to higher incomes, credit/debt and are most willing to ease into and intensify their Denial of the environmental brutality and indigenous repression which is building in a foreign country on the behalf of them as customers, and, investors.

    • ENERGY RESOURCE DEPENDENCY:
      As a population grows, its needs for adequacy of food and shelter grow.
      Eventually, local supplies of goods and materials cannot be barter exchanged to meet the demand.
      The simplest response is for the excess population to relocate to new harvesting areas and reduce the stresses.
      As the population overflows move further and further from the ideal climate and environment center, needs begin to require more permanent solutions which demand more energy/participation. These sacrifices of time, energy, and focus increase one's resistance to move further and create a physically earned "ownership" of territories which eventually will become attractive to other refugees from Eden. Protection from the thievery, conflict, and disrespect/lusts of others encourage the organizing of protective policing and military forces. The decision to develop tools which concentrate and multiply one's personal power becomes increasingly attractive. Whether for uses as a weapon against nature (earth and wood tools) or against resource competitors (wild animals and foreigners), technology merits reflection, imagination, sacrifice, and, devotion.

      With the development of and use of ALL technology, there is a requirement for more energy concentration.
      Human energy must be assisted by fire/heat which soon is best if maintained for durations and at extremes.
      Eventually, with continued population increase and expansion, technology is utilized to build vessels and machines which will carry energy resources with them to sustain their effectiveness in moving people, and, materials. The greatest demands for concentrated energy resources are for the sustaining of human life in unfriendly climates and environments, and, for the development of, construction of, and spread of (distribution/transportation) ... production (factories/offices) and, protection (military, policing, politics, intelligence). Humans, in their written and reconstituted histories, have never been capable of reversing, or containing population expansion and its necessary empire-building distraction/solution ... BEFORE, it collapses from a predictable interruption in one or more of their chosen dependencies. Unlimited energy supplies feeds all addictions to sanction them as norms.

    • EDUCATION (Institutionalized):
      A consistent, shared, desired, rewarded, collection of self- and authority-reinforced Values imprints Attitudes and strengthens Behaviors in support of a Political Order, and, a Social Consciousness. Without these, in a mass population environment, individualism and immaturity yield the anarchy of confusion, anxiety, self-sabotaging loss, frustration, violence, and selfishness. Replacing these with both secular and religious educational streams drains the swamp of indecision and imposed abuses into a river of SANCTIONED opportunities by which each person may choose their form of participation in the operation of the vessel which will float everyone with the current of unified motivation towards the port of RICHES, Prestige, Respect, Safety, Security, Consistency, Justice, Ecstasy. To support this fantasy, all the leadership within the community of the damned/overpopulated assess which skills are currently in short supply and offer employment/income opportunity, and, which Beliefs will supports one's group identity with Pride, Confidence, and, Denial.

      Such a ship of fantasies is fitted for its voyage with the supplies, engines, devices, crew, weather histories and bottom contour charts which have been used since the ship was first floated out of drydock. There is a Confidence that each voyage will successfully complete and deliver its passengers to the destination with the low risk consistency of each of all of the previous passages. The simplicity of the immature rationalist Pilot, in Proud Authority, routinely hands control over to the crew and abdicates potential boredom for social distractions of admiration from others.

      The Academic courses which have been allowed to insufficiently supply the skills demand are not being evaluated with the awareness that the earlier demands are lessening in favor of new requirements. No one has been sanctioned to perform maintenance, repair, or, monitor weather changes and note climate fluctuations. There is a NORMAL periodic megastorm coming. Waves will rise higher than the design allows. Engines will seize and fail for lack of lubricants. The hull will breach from rust and neglect and water will flood in. Crew members will panic for lack of awareness and preparation. The passengers, in their reverence for the ship, its technology, and the pilot .. have neither learned the potential benefit of swimming, nor, the demands of ship operation. They will patiently WAIT, follow orders, and, sink .. below the turmoil that could have been avoided.

      Implicit within the ranks of the Authority terrorists are CORPORATIONS which have been given a sanctioned respect as minor gods to which allegiance admits one into the benefits of progressive slavery. This sought after norm is the designations which bring sanctioned employment authority (officer, director, manager, professor, professional, doctor, expert, scientist) which rewards the intellectual slave with longevity of elitist material reward-income. Do as you are told and you will be rewarded; sincerely question the hypocrisy of the "Rules" and you will be penalized by demotion, unemployment, ridicule, banishment, prison, avoidance. These Corporations include tens of thousands of universities, colleges, and institutes, and, thousands of pseudo-military Intelligence agencies and Think-tanks. These are now (2015) spread through all "organized" populations. As the HYPNOTIC devices they are, their significant influence is derived from the Confidence which their participants have (by their politically sanctioned Authority) in their imposed-undefined-implicit Mission/Focus of bringing Material Order to the Human Problem(s). Like all corporations, they survive according to their Sources of Income. The Piper controls the tune, though the orchestra players can participate, within limits acceptable to the piper.

    RACE-HERITAGE-TEAM
    -NATION-POLITICS
    -- Popularity --
  1. Adidas
  2. Apple
  3. Atari
  4. Bacardi
  5. Barrick Gold Corp
  6. Baskin-Robbins
  7. Bic
  8. Billabong
  9. BMW
  10. Cadbury Schweppes
  11. Coca-Cola
  12. Costco
  13. Daikin
  14. Danone
  15. Dunkin' Donuts
  16. Electrolux
  17. Emerson Electric
  18. France Telecom
  19. Ferrero
  20. Finmeccanica
  21. Ford Motor Co
  22. Gillette
  23. Heineken
  24. Knorr (brand)
  25. Krispy Kreme
  26. Lear
  27. LG
  28. L'Oreal
  29. Luxottica
  30. Martini & Rossi
  31. Masterfoods
  32. Nike, Inc.
  33. Nintendo
  34. PepsiCo
  35. Red Bull
  36. Ricoh
  37. Sony Music Entertain..
  38. Starbucks
  39. Unicredit
  40.  
  41.  
  42.  
  43.   Those with the most INTENSE
  44.   Need will make the EFFORT of
  45.   Sacrifice ... to gain some
  46.   Satisfaction/Reward from their
  47.   Surrender of LIFE (Personal) to
  48.   Obligations of Membership.
  49.  
  50.  
  51.  
  52.   You PROMISED Reward ...
  53.   Give me a SYMBOL to Enjoy.
  54.  
  55.  
  56.  
  57.  
  58.   Advertised ($ Billions)
  59.  
  60.   Lobbied, by paid Mercenaries to
  61.  
  62.   and by the retailers & purchasers
  63.  
  64.   and media writers, anchors,
  65.  
  66.   and manipulated Social Media
  67.  
  68.  
  69.  
  70.  
  71.   The RESCUE from
  72.   the Addiction of Abandonment
  73.   is the Promise of Acceptance &
  74.   the expectation of Inclusion ..
  75.  
  76.   Temporary FIXES that we learn
  77.   to CRAVE to reduce our
  78.   Depression (break with Reverence),
  79.   Despair (self-sabotaging losses),
  80.   Denial (of an Addiction-in-common).
  81.  
  82.  
  83.  
  84.  
  85.  
  86.  
    RELIGIONS
    (Doctrinal Beliefs)
    What Values are Consistent?
  1. Air France-KLM
  2. Akzo Nobel
  3. Arcor
  4. Assicurazioni Generali
  5. Barilla Group
  6. Bayer
  7. BNP Paribas
  8. Bouygues
  9. British Airways
  10. BP (British Petroleum)
  11. Caterpillar Inc.
  12. Chevron
  13. Cisco Systems
  14. Citigroup
  15. ConocoPhillips
  16. Creative Labs
  17. Credit Suisse
  18. Credit Agricole
  19. Dabur
  20. Daimler AG
  21. Deutsche Bank
  22. EDF
  23. Electronic Data Systems
  24. Eni
  25. Ericsson
  26. Etisalat
  27. Facebook
  28. FedEx Express
  29. Ficosa
  30. Google
  31. Hearst Corporation
  32. Hewlett-Packard
  33. Hilti
  34. Hitachi
  35. Honda
  36. HSBC
  37. Hyundai Motor Company
  38. IBM
  39. IKEA
  40. Intel Corporation
  41. JPMorgan Chase & Co.
  42. Krispy Kreme
  43. Leoni AG
  44. LG
  45. L'Oreal
  46. Marriott
  47. McDonald's
  48. Mercedes-Benz
  49. Microsoft
  50. News Corporation
  51. SABMiller plc
  52. TCS
  53.  
  54.  
  55.   What is RIGHT/CORRECT/BEST
  56.   is what Authority sanctions.
  57.  
  58.   Don't mess with EASY - FAST.
  59.  
  60.  
  61.  
  62.   What becomes "Accepted"
  63.   as the "Normal" indicator
  64.   of the Attitudes (choices)
  65.   and the Behaviors (Actions)
  66.   that confirm (Commitment)
  67.   one's Right (by Sacrifice)
  68.   to the Privileges (Elitism)
  69.  
  70.  
  71.   Show me "What is Expected".
  72.  
  73.   Become CROWD empowered.
  74.  
  75.   Adopt an IMAGE of Respect.
  76.  
  77.   Be Acknowledged as Valued.
  78.  
  79.   Be PRACTICAL (Routine/Ritual)
  80.  
  81.   Be EFFICIENT (Intolerant)
  82.  
  83.   Symbols of "Success" are ...
  84.  
  85.  
  86.  
    AUTHORITARIANISM
    (Leadership)
    Setting Standards, by $ Power
  1. Accenture
  2. Airbus
  3. Aditya Birla Group
  4. Allianz
  5. Altria Group
  6. AXA
  7. Black & Decker
  8. Bridgestone
  9. Dow Chemical
  10. Emerson Electric
  11. Embraer
  12. Faber-Castell
  13. Ficosa
  14. FPT Group
  15. Fujitsu
  16. General Motors
  17. Generali
  18. Gerdau
  19. Halliburton
  20. Hewlett-Packard
  21. Honeywell
  22. Huawei
  23. Hutchison Whampoa Ltd
  24. IBM
  25. ICAP company
  26. IKEA
  27. Infosys
  28. Ingersoll Rand
  29. ING Group
  30. Intel Corporation
  31. Jardine Matheson
  32. Johnson & Johnson
  33. JPMorgan Chase & Co.
  34. Konami
  35. KPMG
  36. Lagardère
  37. LG Electronics
  38. LiuGong
  39. Lockheed Martin
  40. Michelin
  41. Microsoft
  42. Mitsubishi Electric
  43. Motorola
  44. Monsanto Company
  45. Namco Bandai Holdings
  46. Nestle
  47. News Corporation
  48. Nishat Group
  49. Nike, Inc.
  50. Novartis
  51. Oracle Corporation
  52. PepsiCo
  53. Pfizer
  54. Philips
  55. Pirelli
  56. Procter & Gamble
  57. Repsol
  58. Rohde & Schwarz
  59. Royal Bank of Canada
  60. Royal Bk of Scotland
  61. Rusal
  62. Sanofi Aventis
  63. SAP AG
  64. Sapient Corporation
  65. Sasken Communication Tech. Ltd
  66. Sasol
  67. Schlumberger
  68. Scotiabank
  69. Sega Sammy Holdings
  70. Servcorp
  71. Siemens
  72. Sony Music Entertain..
  73. Sony Pictures Entertain..
  74. Starbucks
  75. Thomson Reuters
  76. Towers Watson
  77. Tyco
  78. Unilever
  79. Unisys
  80. Vimpelcom
  81. Virgin Group
  82. Wal-Mart
  83. Yakult
  84. Most politicians (law makers)
  85. Most judges, arbiters, lawyers
  86. Most public/private policing officers
    INDUSTRY - AGRICULTURE
    (Metallurgy - Chemicals)
    Rewarding Sacrifice & Expansion
  1. ABN AMRO
  2. Accor
  3. Affiliated Computer Serv
  4. Akzo Nobel
  5. Asian Paints
  6. AXA
  7. Banco Santander
  8. Bank of Montreal
  9. Barrick Gold Corp
  10. Barilla Group
  11. BASF
  12. Barclays
  13. Bayer
  14. Black & Decker
  15. Boeing
  16. Bombardier Inc.
  17. Capital One
  18. CapGemini
  19. Caterpillar Inc.
  20. Celestica
  21. Cisco Systems
  22. Cognizant Technology Solutions
  23. Creative Labs
  24. Credit Agricole
  25. Cummins
  26. Datang Telecom
  27. Dell
  28. Dow Chemical
  29. Enviroway Bioscience
  30. DHL
  31. Enel
  32. General Electric
  33. Glaxo Smith Kline
  34. Haier
  35. Hyundai Motor Co
  36. Intesa Sanpaolo
  37. Kingston Technology
  38. Komatsu Limited
  39. Lenovo
  40. Lexmark
  41. Maggi
  42. Nestle
  43. Nissan
  44. Robert Bosch GmbH
  45. Sears
  46. Scotiabank
  47. Siemens
  48. Schneider Electric
  49. Societe Generale
  50. Tata Motors
  51. The Harrison Itnl Group
  52. Total S.A.
  53. Wal-Mart
  54. Whirlpool Corporation
    ENERGY RESOURCE
    DEPENDENCY - Use
    Facilitating Energy Consumption
  1. Activision Blizzard
  2. ABN AMRO
  3. Advanced Micro Devices
  4. Aitken Spence
  5. BBVA
  6. Cognizant Technology Solutions
  7. Delta Airlines
  8. Deutsche Telekom
  9. Enviroway Bioscience
  10. Electronic Arts
  11. Etisalat
  12. ExxonMobil
  13. Fiat
  14. Finmeccanica
  15. Ford Motor Company
  16. Gazprom
  17. General Electric
  18. General Motors
  19. Goodyear Tire & Rubber Co
  20. Halliburton
  21. Hilti
  22. Hindustan Computers Ltd
  23. Honda
  24. Hyundai Motor Co
  25. IBM
  26. Indesit
  27. Ingersoll Rand
  28. Isuzu
  29. Kenya Airways
  30. Lear
  31. Lockheed Martin
  32. Lukoil
  33. Mercedes-AMG
  34. Mercedes-Benz
  35. Michelin
  36. Mobil
  37. Millipore Corporation
  38. Parmalat
  39. Petronas
  40. Petrovietnam
  41. Proton (car maker)
  42. PSA Peugeot Citroen
  43. Ranbaxy
  44. Renault
  45. Rockstar Energy
  46. Royal Dutch Shell
  47. Samsung Electronics
  48. SAS
  49. Sony Computer Entertain..
  50. Southwest Airlines
  51. Square Enix
  52. Tech Mahindra
  53. Toyota
  54. TRW Automotive
  55. United Airlines
    EDUCATION (Social,
    Institutionalized, Political)
    Reward for Acceptance
  1. Alstom
  2. American International Group
  3. Asian Paints
  4. BIDV
  5. Canon Inc
  6. Dell
  7. Deloitte
  8. Electrolux
  9. Epson
  10. Ernst & Young
  11. Facebook
  12. Google
  13. HTC
  14. ICICI
  15. Lactalis
  16. Marriott
  17. Mattel
  18. Namco Bandai Games
  19. NetApp Inc.
  20. News Corporation
  21. Nokia
  22. Panasonic Corporation
  23. Pepper Lunch
  24. Philips
  25. Pirelli
  26. Regus
  27. Ricoh
  28. Royal Bank of Scotland
  29. Samsung Electronics
  30. SanDisk
  31. Sapient Corporation
  32. Sasken Comm. Tech. Ltd
  33. Sony
  34. Tejas Networks
  35. Telefonica
  36. Tesco
  37. Thomson Reuters
  38. Toshiba
  39. Viettel Mobile
  40. VNPT
  41. Vodafone
  42. Wal-Mart
  43. Wipro
  44.  
  45.   Universities (thousands)
  46.  
  47.   Institutions (thousands)
  48.  
  49.   Colleges (tens of thousands)
  50.  
  51.   Intelligence agencies (hundreds)
  52.  
  53.   Think Tanks - Research (dozens)
  54.  
  55.   Communication Devices (billions)


CORPORATIONS are the symbolic economic adversaries in the Game (rules/membership) of Commitment to anonymous (shareholders) Authorities who DEMAND (by Right to employ, discipline, reward, terminate) a Material Benefit (Profit) in return for their Sacrifice (Savings) and charge their Mercenaries (paid officers of Authority) to use whatever Tactics (choices, decisions, solutions) will Dependably (Safely) provide a Consistent (Secure) Return.

The perceived Need/Necessity for such Sacrifices evolves from the Opportunities to "FIX" obvious disharmonies which multiply with population expansion and create ever growing Markets of dissatisfaction through INADEQUACIES, Losses, Denial. The greater the Imbalance, the greater the Opportunity to REPAIR. Can an Addict eliminate addiction for themselves and all others ... without the awareness of knowing WHAT their addiction is, and, with their disconnect-by-addiction from the always present God/Life Force Who only planned for their harmonious Present in a world of Benefits ?

When will the tinkerer who messed with the Creation
repair their "accident"
which has resulted in a global endemic of viral contamination, dis-ease, and, decay?